A lifelong student of both technology and human behavior, Jim Washok has relished his multi-decade career at the intersection of digital communications and customer experience. With a strong passion that every customer is special, Jim has found his leadership in everyday marketing strategies to be beneficial to both for-profit and non-profit organizations. Jim empowers the teams he is immersed in to consider the possibilities of every puzzle tossed their way in working towards a solution that pushes them into new areas of creative growth. At WEAG he has worked with multiple teams to explode their social media analytics, establish a YouTube channel of original content, create a permanent art gallery promoting missions and local talent, and design an engaging online "welcome mat" for guests seeking to visit for the first time. Jim is a husband of nearly 25 years, father to three now-grown kids, a youth leader to dozens more, and a big fan of movies and rock music.